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Biography Information
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Expertise:
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Agribusiness and Finance
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Current Projects:
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Impact of Farm Policy on publicly traded agribusinesses
Service quality in agribusiness input industries
Consumer choice in the presence of quality heterogeneity
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Degrees:
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PhD, Agricultural Economics, Purdue University, 2006
MS, Agricultural Economics, Cornell University, 2003
BS, Agribusiness, Farm and Financial Management, University of Illinois, 2001
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Courses Taught:
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AEB 3300 Agricultural and Food Marketing
AEB 3144 Agricultural Finance
AEB 6933 Strategic Agribusiness Management
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Selected Publications:
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Gunderson, M. A., B.A. Gloy, and E.L. LaDue. “Accounting for Loan Amount and Credit Rating when Calculating Lifetime Value of Agricultural Lending Relationships.” Agricultural Finance Review. 66(1)(2006):109-123.
Briggeman, B. C., M. A. Gunderson, and J. D. Detre. “Protecting Your Turf: First-mover Advantages as a Barrier to Competitor Innovation.” International Food and Agribusiness Management Review. 9(1)(2006):62-79.
Gloy, B. A., M. A. Gunderson, and E. L. LaDue. “The Costs and Returns of Agricultural Credit Delivery.” American Journal of Agricultural Economics. 87(3)(August 2005):703-716.
Gloy, B. A., E. L. LaDue, and M. A. Gunderson. “Credit Risk Migration Experienced by Agricultural Lenders.” Agricultural Finance Review. 65(1)(2005):1-16.
Gunderson, M. A., M. Roucan, M. D. Boehlje, and A. W. Gray. “Analyzing Risk and Uncertainty of New Product Marketing: The Case of eMerge Interactive and VerifEYE®.” International Food and Agribusiness Management Review, 9(3)(July 2006): IAMA Agribusiness Case 9.3.B.
Lusk, J. L. and M. A. Gunderson. “Managing Input Price Volatility at Heritage Family Specialty Foods.” International Food and Agribusiness Management Review. 7(4)
(October 2004): IAMA Agribusiness Case 7.4.B.
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Directory Entry
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Gunderson, Michael A.
1181 MCCA
P.O. Box 110240 IFAS
Gainesville, FL 32611-0240
392-1826 Ext. 301
mag79@ufl.edu
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